Follow me, follow you

I’m often asked by Twitter newbies which folks in the Twitterverse they should be following. Of course, there are variables (such as what business they are in, how they plan to use Twitter, what their objective is for using Twitter, etc.) that will ultimately dictate which folks are the best one’s for them to follow.


Regardless, I typically suggest that a good starting place is the many lists that have been created to highlight the ‘top’ people to follow (keeping in mind that most lists are subjective and generally created based on personal opinion and perceived influence rather than scientific methodology). But the issue is where to find these lists.


Since I personally haven’t seen a single source detailing these lists, I’ve decided to pull one together to make it even easier for newbies to discover what an amazing tool Twitter can be:



v  Dave Fleet created a list of 40 PR-related people to follow



v  Sarah Evans created a terrific wiki focused on the different media who are on Twitter.

v  Brian Solis also put together this list of Twittering journalists (as well as a list of the Top 100 Blogs, and details on the platforms that power them)

v  BusinessWeek provided a list of their Twittering gang (I wish all publications would offer the same kind of list)



v  Carter Lusher put together this list of industry analysts on twitter. I love that he keeps it updated and notifies his followers when new analysts have been added.  Carter also created this list of Analyst Relations professionals.



v  Mashable offers a list of the best brands on Twitter

v  This list also identifies some of the best brands on Twitter, along with their TwitterGrader ranking

v  Paul Dunay provides his own list of brands that tweet

v  This is a list of 50+ Pro Logo Designers to Follow on Twitter created by Josiah Jost


Advertising and Marketing Blogs

v  Todd Andrik created the Twitter Power 150, a list of advertising and marketing blogs


C-Level Executives

v  Paul Dunay also created this list of C-suite Tweeters



v  Following is a list of professors that tweet created by Lon Cohen



v  This list started by Darren Rowse details tweeps to follow in different niches

v  While not a ‘Top’ list per se, this recent Mashable post details a number of different twitter directories


Of course, my ‘list of lists’ is also subjective and based purely on those that I’ve recently come across. I’m sure there are many more lists out there, and if you know of one that should be included, let us know and we’ll add it in. And don’t forget, you could also check out Twellow, which enables you to search for peeps to follow by category.


UPDATED: February 17, 2009


~ Jodi Echakowitz (Twitter: JodiEchakowitz)

4 responses to “Follow me, follow you

  1. Hi Jodi,

    Thanks for the link and the compliment. There is another parallel list and that one is for analyst relations (AR) professionals that are on Twitter. You can find them in the AR Twitter Directory at:

    Both directories are usually updated on Mondays, so check back on a regular basis. For instance, tomorrow’s updates will include at least 20 new analysts and 22 AR professionals.

    One point about our approach. These are all inclusive directories and not a list of “top” or “most important” individuals. That is because an analyst’s relevance to a technology vendor is highly dependent on what the vendor’s corporate, business unit and AR objectives are. So we are trying to capture all analysts and AR professionals.

    This is a great list and I plan on using it myself to add some reporters to my follow list.

    Carter Lusher, strategist
    SageCircle, “analysts of the analysts” and AR best practices

    Twitter handle:
    Analyst ecosystem blog:

    • You’re welcome, Carter! I know that you’re my go-to resource when it comes to figuring out which analysts are on Twitter, and I definitely appreciate the fact that yours is an all inclusive directory. Hopefully others will take advantage of it.
      You list of AR pro’s on Twitter is a great one for analysts looking to connect with vendors. Thanks for adding the details to this post.
      ~ JE

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