Dave Fleet poses the eight questions that you should ask your social media “expert” — and they are all very valid. A lot of the comments are taking issue with #5, ghostwriting a blog. I think that’s a definite FAIL! If you have to get someone else to write a blog post about your company, services or product, then you’ve already lost half the battle in social media.
~ John Carson, Consultant (Twitter: johncarson)
2 responses so far ↓
Brielle Chittim // February 6, 2009 at 1:00 pm |
I checked it out – I think that too many people design their ‘expertise’ image and then spend 80% of their time marketing the ‘expert’ product. Entrepreneurs!
Echo Communications // February 6, 2009 at 1:16 pm |
Yep, actions speak louder than words!
~ JC.